Market Research ReportsConsumer Trends AnalysisMarket Share/SizeDemographics/Socioeconomic DataPsychographic/Behaviouristic
CompetitorsIndustry Codes
Journal & Magazine ArticlesNewspaper ArticlesSearch Strategies
Main Industry Report SourcesSWOT Analysis Reports
Ambience Design GroupPlatinum Liquidations Inc.
This is the "Home" page of the "ADMS 3220: Applied Marketing Management" guide.
Alternate Page for Screenreader Users
Skip to Page Navigation
Skip to Page Content

ADMS 3220: Applied Marketing Management  

Last Updated: Feb 24, 2017 URL: http://researchguides.library.yorku.ca/adms3220 Print Guide RSS UpdatesEmail Alerts

Home Print Page
  Search: 
 
 

Ask a Business Librarian

 

What's in this guide

Welcome to the online library guide for ADMS 3220 which is designed to provide guidance on using secondary information sources to prepare project reports for assigned group clients.

This guide will help students to research using resources on a variety of market-research topics or tasks, e.g. gathering data and other information when preparing a marketing plan.

Market Research: Reports & Data  

Market Research Reports | Consumer Trends Analysis| Market Share/Size | Demographics/Socioeconomic Data | Psychographic/Behaviouristic

Industry Reports

  Main Industry Report Sources | SWOT Analysis Reports |

Industry Associations

Finding Articles

Journal and Magazine Articles | Newspaper Articles | Search Strategies |

Finding Competitors

Competitors | Industry Codes |

Digital Marketing Resources

 Citing Sources

 Clients: Recommended Resources

AFIWI Groove | Alterna Savings | Elite Banquets | Underground Restaurant |

Related Subject Guides

Please explore the links below for research guides on various business-related subjects.

Description

Loading  Loading...

Tip