Career Research for Business Students: Social Media & Personal Branding

Job Searching with Social Media For Dummies features in-depth coverage of topics such as: creating effective online profiles and resumes to sell your strengths; maintaining your online reputation (and ensuring that employers who Google you like what they find) and understanding electronic etiquette; using the power of personal branding and building your brand online; avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy.

You'll discover key techniques to reach hiring managers at the employers you want to work for most. New chapters integrate using social media and social networking tools like Facebook, Twitter, LinkedIn, and ZoomInfo in your job search, along with case studies from successful guerrilla job hunters that detail what works in today's hyper competitive job market with commentary from America's top recruiters.

"Maximum Success with LinkedIn" revolutionizes the way busy professionals use LinkedIn. It isn't just about professional networking and job-seeking; it's a step-by-step guide to answering any professional challenge by harnessing the potential of LinkedIn.

"LinkedIn In 30 Minutes" is for people who are new to LinkedIn, as well as those who want to optimize their profiles and networking efforts.

In How To Build the ULTIMATE LinkedIn Profile In Under An Hour, you'll learn the simple steps and secret strategies you need to take your LinkedIn profile from ordinary to irresistible in next to no time.

Book about being hired in the Social Media Era.

In Reinventing You, branding expert Dorie Clark provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make. Mixing personal stories with engaging interviews and examples from well-known personalities-Mark Zuckerberg, Al Gore, Tim Ferriss, Seth Godin, and others, Reinventing You shows how to think big about your professional goals, take control of your career, build a reputation that opens doors for you, and finally live the life you want.

BrandingPays; , a practical guide to strategic personal branding, will help you refocus your skills and experience so you are the best candidate for the job, career and business opportunities that you long for. Perfect for MBAs, experienced professionals and entrepreneurs, the step-by-step Branding Pays methodology has been proven in Fortune 500 companies and leading business schools.

Pamela Slim, the acclaimed author of Escape from Cubicle Nation, gives us the tools to have meaningful careers in this new world of work. She shows how to find the connections among diverse accomplishments, sell your story, and continually reinvent and relaunch your brand.