Business and Marketing Plans
The Bronfman Business Library has print and electronic resources that will help you create business and marketing plans.
Web Sites
There are a number of Web sites which contain useful guidelines for preparing business and/or marketing plans.
Industry Canada‘s Web site – Just for Businesses – provides guidelines on what businesses need “to know, grow and compete” including starting up a new business, federal incorporation and support.
The Canada Business Network website offers help on how to write a sound business plan, how to conduct market research and access templates and sample business plans. Check out the section of their web site titled Business Planning.
Some of the Canadian banks offer guides to writing business plans:
For free sample business plans visit Bplans.com
The Toronto Public Library’s Small Business website has links to a number of valuable business resources related to planning a business.
How to Write a Business Plan - a concise checklist from Small Business BC.
U.S. Small Business Administration – Starting and Managing a Business including how to create a business plan.
Books 24 X 7 – This database has full-text books that provide both practical advice on preparing and creating business and marketing plans and also gives examples of both.
Marketing Plans
KnowThis.com – how to write a marketing plan.
Canada Business Network website Conducting Market Research provides many useful ideas and links to resources including survey and questionnaire design information.
Please see the Company and Industry guides for help in identifying sources for company and industry information to include in your plan.
Print Reference Books
The following reference books are available in the Reference Room of the Bronfman Business Library, S237, Schulich School of Business:
Business Plans Handbook HD 62.7 B865 Vols 1 -
Search the catalog to find the print books on these topics. Generally they are located in the following call number ranges:
From Peter F. Bronfman Library: content created by Lillian Dayan and Elizabeth Watson November 2003. Updated July 2014.
