Market Research: SWOT Analysis

Formerly Datamonitor 360, Marketline Advantage covers SWOT company profiles for over 2,500 public and private enterprises worldwide. Type company name > Select "Companies" from drop-down menu > Click Search > Click on company profile in results list > Click on SWOT Analysis under Table of Contents on right panel. Click "Apply" and select the Search button. Note that SWOT Analyses are not available for all companies in Marketline Advantage.

Under the Guided Search, select "Company Info" from the "What are you interested in?" box. In the next box (to the right on your screen), type swot along with your company name, e.g., swot and microsoft. In the last box, labelled "... and show me", choose "all company information" from the dropdown menu. Then select the Search button.

Investext provides access to analyst reports for publicly-traded companies. The reports are produced by analysts from investment banks, brokerage houses, and consulting firms. Reports include analyses on company and industry financial performance, SWOTs, M&A, trends, challenges, and much more. Investext includes current and historical analyst reports. Quick search tips: (1) Search for a publicly-traded company’s most recent analyst reports using the Company Search field > On report landing page, click Reports tab > click Broker Research reports link; (2) To conduct more advanced searches such as historical reports, initiating coverage reports, or reports from specific investment banks, click on the Investext tab (far right-hand side tab) to go to the advanced search form.

To find a SWOT analysis, use advanced search, as described above. Under Date, select "No Date Range". Then under Criteria, you can specify Company Name/Ticker and then enter what applies, combined with choosing Keywords and using the word "SWOT" with "Search Whole Report" selected from the dropdown menu. To view results, select the "View" link.

Contains Global Company Profiles for several hundred of the world's largest companies.

Contains company profiles including company overviews, key facts, and SWOT analysis on a variety of companies dating back to 2008. Type company name > select Company Entity from drop-down menu > Type SWOT Analysis on second row > Click Search.